Whether you’re a brand new company that’s just getting its feet on the ground or a long-standing, well-oiled machine, you probably have a list of email addresses that you use to contact current customers, potential customers, or friends and family of your brand.
Did you know that there’s more you can do with that list than send them email after mundane email? You can actually use that list as a target audience to deliver Facebook Ads!
Here’s how you do it:
Keep in mind that your audience must include at least 20 people for it to be a valid audience to use. Also note that Facebook matches the email addresses you provide to users in Facebook. If for some reason a user has signed up for Facebook using a different email address than the one on your list, it will not match up.
If you don’t have a list or are overwhelmed by the process of making one, uploading it and producing ads, let us know. We’d love to help!