Recent News


If you’ve ever seen the Wizard of Oz, you know the famous scene of Dorothy waking up to a technicolor world. A realm drenched in black and white is transformed to red ruby slippers, a poppy field and the Emerald City. With every twist and turn of the Yellow Brick Road, there are pops and blends of a full rainbow of colors. Want to know something crazy? Each of those colors has a specific name thanks to the PANTONE MATCHING SYSTEM® (PMS).

View More

Richard Oil and Fuel

How We Strengthened a Top Fuel Distributor's Identity

Richard Oil and Fuel has serviced Louisiana's agricultural, construction and industrial lubricant, gasoline and diesel fuel distributing needs since 1972. We were able to refresh the look and feel of the well-trusted brand to further enhance its long-standing petroleum partnerships.

Services Provided
One of Baton Rouge's Top 100 Private Businesses
Richard Oil Website Richard Oil Business Papers

Richard Oil and Fuel/Popingo's has been using Xdesign as our marketing firm for many years. The patience and guidance exhibited by the Xdesign team is of the utmost professionalism and their end product constantly exceeds our expectations. The team at Xdesign exemplifies a 'customer first' mentality at all times and works with us at our own pace.

Richard Oil Yeti

XDesign, Inc.

8530 Quarters Lake Road
Baton Rouge, LA 70809